Chalkboard type signs are economical and beautiful!
Restaurant, market, or retailer, chalkboard signs are offer an attractive alternative to the bland, uniform appearnce of many signs.
Chalkboard signs look fresh, and so, lend themselves to food and even current sales promotions. Also, they are a great way to send the message that this is a local event, not from monolithic headquarters.
Most of the signs pictured here are not actual chalk, but pastels. This is an indoor medium, I haven't tested it's durability outdoors.
Other pages to see
Coca Cola sign
Rat Rod Truck